Est. 2004 · Now at 4 Percy Street, Fitzrovia

The Libidex flagship boutique, in the heart of London.

Two floors of latex to try on, handle and take home. Come in, take your time, ask anything.

Closed · Opens tomorrow at 11:00

Liberation has been Libidex's flagship boutique since 2004.

After 22 years in Covent Garden we re-opened on Percy Street in September 2026, with roughly three times the retail space of the old shop: a women's floor and a men's floor, bright and air-conditioned, and a range focused almost entirely on latex.

“London's coolest kink boutique.”

Time Out

The shop

Two floors

The women's floor

Dresses, skirts, catsuits, corsets and lingerie across the full Libidex range, plus hosiery, gloves and collars. A full size range on the rail, with made-to-measure through Libidex.

The men's floor

Shirts, trousers, shorts, harnesses, briefs and hoods, in the full colour range rather than black alone. Club-ready pieces alongside everyday latex that works under a jacket.

In store

What you'll find on the rails

Plan your visit

A mannequin in a black latex dress beside chrome rails of pink, red and black latex garments.

Latex clothing

The Libidex collections in full, on the rail and ready to try.

Wall-mounted latex harnesses and bras above rails of coloured latex on the women’s floor.

Accessories

Hosiery, gloves, collars, harnesses, hoods and masks.

The men’s floor with mannequins in latex harnesses and striped latex trousers beside a chrome rail.

Gifts & care

Polish, dressing aid, storage and gift vouchers for any amount.

In person only

Tickets for UK & European fetish events

Event tickets

Sold over the counter. Ask us what's coming up, or email ahead.

First time?

There is nothing to be shy about.

Most people who walk in have never worn latex. Everyone, every body and every identity is welcome, and no one here is going to make it awkward.

01

Come in and browse

No appointment needed and no pressure to buy. Take as long as you like on either floor.
02

Try everything on

Private changing rooms, dressing aid provided, and staff on hand if you want help getting into a piece.
03

Ask us anything

Sizing, care, what suits you, what to wear to your first club night. We have heard the question before.
04

Leave with it, discreetly

Plain bags as standard, and nothing you tell us leaves the shop.

Rails of latex in pink, red, black and nude on the women’s floor, with a mannequin in white latex lingerie in the centre.

Fittings

Book an hour with us

Latex fits differently to anything else you own. Book a fitting appointment and we'll put the shop at your disposal: measurements taken, pieces pulled for you, and honest advice on what will actually work.